Our mission is to strengthen the Kindness® brand through collaboration with businesses, companies, and organisations who wish to connect their brand to Kindness®; promoting products and services that help to promote a kinder society.
- To enhance corporate visibility.
- To create new marketing and promotional opportunities through licensing of products and services.
- To promote Kindness® food and beverage festival/events that help promote inclusiveness.
- To send Captain Kindness® and Kindness Girl® on multiple missions throughout Australia to promote the Kindness® brand and those who have become involved.
- To market a positive message for our children that’s fun and relatable. (Kids love superheroes)
- To promote the underlying message of kindness in communities.