Welcome to K is for Kindness! An act of kindness can change a person’s life. It is a simple yet powerful agent in life and in business success. In our K is for Kindness initiatives, we give organisations and businesses like yours the opportunity to incorporate kindness into your corporate identity. For those who join, we use our iconic kindness stamp of approval – THE BIG ORANGE K™.
As a business owner, you might be wondering what it would mean for your brand to be a part of the K is for Kindness campaign. We know that conventional marketing efforts typically focus on showing the added value of your products and services. That’s why expressing kindness and other corporate values can be a challenge. The K for Kindness campaign can demonstrate your organisation’s dedication to social responsibilities. Brand loyalty and customer engagement easily follow a business committed to kindness.
When you sign up to K IS FOR KINDNESS™, you will receive your marketing pack including QR codes, logos, and product labels (a starter pack). Your customers will then be able to recognise your business as a facilitator of the Random Acts Of Kindness™️ customer incentive program and a member of the K IS FOR KINDNESS campaign!
After you register with us, we will advertise your business on our site. This can give your brand the platform needed for added credibility and exposure. Potential clients who need products or services from companies that care will also easily find your business.
How does it work? Like the many meanings of kindness, you can use the QR codes your own way! Adding the KINDNESS™️ QR codes to your marketing materials can spread awareness and promote good deeds. At the same time, you can encourage people to be a part of the campaign for kindness by featuring KINDNESS™️ QR codes on menus, packaging, or store products.
QR codes expand the opportunities of your customers to interact with the campaign for KINDNESS™️. All products can become an instrument of kindness with QR codes. Joining the program is one step closer to an even more empowered and kind community across Australia.
Our QR codes program embraces the power of small gestures. By simply scanning a code, your customers can practice kindness and build a sense of community in your business. There’s nothing like kindness to connect people with your brand.
The KINDNESS®️QR CODES is a collaborative program that gives people the opportunity to do good deeds for others. It makes your business a meaningful and positive place in the community. On your end, the campaign can increase both customer engagement and product sales for your business.
Kindness can be seen everywhere. That’s why we developed the KINDNESS™️ QR code marketing platform the same way. We made sure that any eligible businesses, companies, and organisations will be able to take part in the program.
Use KINDNESS™️ QR codes on your menus, windows, coasters, and more.
Use KINDNESS™️ QR codes on your documentation, business cards, and more.
Use KINDNESS™️ QR codes on your website, brochures, and more.
Use KINDNESS™️ QR codes on your shop windows, at the register, and more.
Kindness brings people together. It sparks meaningful connections and makes experiences memorable. Business owners and managers often underestimate the difference that kindness can make within their organisations. Some people mistakenly view putting people first as a less effective alternative to a task-oriented approach.
In reality, kindness deserves a place in every business there is. It is a critical element of corporate values, as it affects employees, customers, and the public. If you want to make a difference, kindness should be integral to your business’s operations.
Genuine expressions of kindness establish brand loyalty and increase customer engagement. Corporate kindness also boosts the productivity of your employees. All in all, kindness can sustain growth.
K IS FOR KINDNESS™️ is social licensing that makes a difference. We help your business demonstrate its passion for others. Signing up with us will showcase your dedication to kindness and the other core values that this philosophy embodies. Lastly, THE BIG ORANGE K™ will remind your employees what it means to be kind to each other and your clients.
After you register with us, we will advertise your business on our site. Here, potential clients who need products or services from companies that care will find your business.